Over the last few weeks I have done a number of website reviews for clients and each time I have been shocked at the mistakes made by web designers or the things overlooked by developers. Things that you would think would be part of a pre launch checklist but are seemingly not.

The types of mistakes I am talking about are the types of mistakes that cost you and your website money or leads or conversions. So the point of this article is to ask the simple question, does your website work? Below are a few of the things you should check if you currently run a website or are having one built. Continue Reading

Sitemaps are a great way to tell the search engines about your pages. In essence they are a big list of pages of your site and by producing one you help to reduce the risk of the search engines not finding those precious pages on your site. In this article I’ll talk about sitemaps, the different types and how to produce one on your website. Continue Reading

The meta tags are a fundamental must for any successful optimisation, but what exactly are meta tags and what can they do for you website? In short, they can help you rank and target specific keywords as we shall explore more about them and how to implement them onto your website correctly. Continue Reading

SEO is a massive type of marketing that requires constant learning, action and evaluation in order to increase your websites ranking. So it’s understandable why some choose to outsource this task to a professional SEO company or individual, however being a new industry there can be a lack of knowledge regarding choosing the right company for the job. In this post I’ll discuss some of the questions I would ask before hiring anyone… Continue Reading