Internet Marketing Blog

Read the latest from my internet marketing blog where I cover topics such as search engine optimisation, conversation rate optimisiation, analytics, tips, tricks and more! Feel free to share and copy!

Google's Getting In On The Social Act Again

Google's Getting In On The Social Act Again

I knew it wouldn't be long before the failure of Google Wave, Googles attempt at an integrated social experience, became a distant memory and the search giant decided they had to enter the social market again. But seemingly they have done it in a much smaller way this time. Introducing the Google +1 button. But what is it and why should we care?

Optimizing Page Speed - Actionable Tips For SEOs and Web Developers

Optimizing Page Speed - Actionable Tips For SEOs and Web Developers

"As I'm sure many of you well know, page speed has become a factor for ranking in the search engines. Although, for the engines it's not a make or break factor but I've always felt that it is for visitors."

Don't Be Left Behind With Mobile Devices

Don't Be Left Behind With Mobile Devices

If you have been anywhere on the internet in the last week then you will have surly have seen that Apple has just launched the iPad 2. And not wanting to be left out, I decided that every web developer and search engine optimiser needs to think about the iPad 2 and most importantly what it means for the future of the web. The user base of the internet is increasingly shifting towards the mobile medium.

Social Media - Is It Worth The Effort?

Social Media - Is It Worth The Effort?

If you have been active in the internet marketing world over the last few years then I'm sure you will have heard all the hype about 'social media' and how amazing it is. Without a doubt for some it has been an amazing medium to increase their sales and draw people onto their website but what is it and can it work for you.

Why spend thousands on a website if you're willing to spend nothing to promote it?

Why spend thousands on a website if you're willing to spend nothing to promote it?

One question that gets me confused more than any other is why do people spend thousands, if not tens of thousands, of pounds to have a website designed and built only to let it sit there with no effort or money put into promoting it. To put it simply, why would you build a shopping complex in the middle of the desert where nobody is ever going to find it.

A Quick Thought On No Follow Links

A Quick Thought On No Follow Links

I recently read an article on seomoz on link building and one particular paragraph stuck out for me:

Magento eCommerce - The Platform For Your Next Website

Magento eCommerce - The Platform For Your Next Website

Magento is a eCommerce platform designed to be flexible, scalable and very user friendly. Not only does it blast the competition out of the water but it is also built to be SEO friendly with Google API integration and a massive range of available plugins and modules. This tutorial will give an overview of Magento and why I think you should use it for your next website.

Google Analytics - A SEO tool you really do need to use!

Google Analytics - A SEO tool you really do need to use!

In my opinion Google Analytics is one of the best tools that you can use on your website, not only is it free but it offers reports and analysis of your visitors, their actions and where they came from onto your website. With this information you can refine your website and Search Engine Optimisation to drive those all important rankings.

SEO Basics - Sitemaps

SEO Basics - Sitemaps

The meta tags are a fundamental must for any successful optimisation, but what exactly are meta tags and what can they do for you website? In short, they can help you rank and target specific keywords as we shall explore more about them and how to implement them onto your website correctly.

SEO Basics - Meta Tags

SEO Basics - Meta Tags

The meta tags are a fundamental must for any successful optimisation, but what exactly are meta tags and what can they do for you website? In short, they can help you rank and target specific keywords as we shall explore more about them and how to implement them onto your website correctly.